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History. Savoir-faire. Social commitment. Campaigns. Background. Discover United Colors of Benetton from the inside.
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Discover the new casual outfits for men for winter 2025-26 by Benetton and add a cool touch to your wardrobe with jackets, sweaters, vests, and pa...
Fine yarns, bright colors, original details: discover the new women's knitwear collection
See the trendiest looks, must-have pieces, and plenty of practical ideas for the whole family with fall outfits from the new Benetton FW 25 Collec...
What colors will characterize Fall-Winter 2025-2026 fashion? Choose between warm or cool, light or dark and discover how to combine them with style!
Imiki’s technology joins forces with Benetton’s universal language of color in an exclusive collection that unites fashion and technology.
The new FW25 campaign, created by digital artist Rick Dick, brings United Colors of Benetton’s fresh vision to life.
United Colors of Benetton presents the new collection of pieces and accessories with handwritten phrases, made in collaboration with the artist Coc...
Outlet prices and a user-friendly experience: from product discovery to the final shopping bag click.
Discover "Summer Together", the new United Colors of Benetton Spring Summer 2025 Capsule Collection
Discover the Denim Jeans Collection for Women, Men and Kids' by Benetton ✓ Light or Heavy ✓ 15% Welcome Bonus.
NEWS
Inglese: Different Together. Optimistic, vibrant, contemporary: the new SS2025 campaign by Benetton.
CAMPAIGNS
Some of the most iconic campaigns he shot for United Colors of Benetton.
Sign up for the new United Colors of Benetton loyalty program ✔ Women's, Men's, Kids' Fashion and News from the United Colors of Benetton World ✔
A sustainable design project, curated by Davide Balda and in collaboration with United Colors of Benetton, presented during the Green&Blue Fes...
A sustainable design project by Davide Balda/Fabrica x United Colors of Benetton, presented at Alcova during Fuorisalone 2024.
SUSTAINABILITY
Reducing greenhouse gas emissions with the Science-Based Target initiative.
Benetton presents Green B, the new project that promotes a more ethical and aware fashion.
Our mission for more sustainable fashion. A commitment that dates back to 1965, that respects people and the environment that surrounds us.
We've always been committed to growing responsibly. Discover the groundwork we've taken on in order to respect the environment and everyone's we...
HISTORY
The history of the Benettons began in the fifties, Giuliana made a yellow sweater for her brother Luciano. It was an immediate intuition!
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